On January 13th, Ymatou, a cross-border e-commerce platform, announced that it has completed Series-D funding of several hundred million, and the investor is Sina MicroBlog. This Series-D funding will be used to further expand the short video and live broadcast business, establish deeper competition barriers on Haitao Live, and accelerate the construction of a big ecology of Haitao Live. Ymatou is a C2C cross-border e-commerce platform. Currently, it has 80,000 buyer merchants, covering 83 countries worldwide.
1月13日，跨境电商平台洋码头宣布，完成D轮数亿元融资，投资方为新浪微博。此次获得D轮融资将用于进一步拓展短视频和直播业务，在海淘直播上建立起更深的竞争壁垒，加速构建海淘直播大生态。洋码头是C2C模式的跨境电商平台，目前拥有8万买手商家，覆盖全球83国。
Ymatou has begun to explore new gameplay from the second half of 2018. In 2019, Tik Tok marketing and cooperation with Talent helped Ymatou traffic increase by 5 times, and the cost was very low. After this round of financing, Ymatou will be supported by MicroBlog ’s traffic, increase exposure and brand impact, and help MicroBlog ’s ecological KOL to monetize e-commerce.
洋码头从2018年下半年开始探索新的玩法。2019年，抖音营销以及和达人的合作帮助洋码头流量增长5倍，而且成本很低。本轮融资后，洋码头将获得微博的流量扶持，提升曝光和品牌影响，并帮助微博生态的KOL做电商变现。
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At the upcoming 5th China New Retail and Digital Innovation Summit 2020(April 15-16, Shanghai), new games for e-commerce, private domain traffic, and KOL marketing were mentioned on the agenda many times. New e-commerce, new consumption, and new gameplay are getting more and more attention from the retail industry. How can we achieve growth and stand out from the current increasingly fierce retail competition? New methods such as live broadcast and KOL marketing are becoming more and more successful for many retail brands to consolidate old customers and increase new customers.
在即将召开的2020第五届中国新零售与数字化创新峰会(4月15-16日|上海)上，议程上电商新玩法，私域流量，KOL营销多次被提及。新电商，新消费，新玩法越来越收到零售行业的关注，如何在当前日趋激烈的零售竞争环境下实现增长并突围而出？直播，KOL营销等新玩法越来越成为众多零售品牌巩固老客户增加新客户的制胜法宝。
Welcome to join the 5th China New Retail and Digital Innovation Summit 2020 and explore more new ways to play e-commerce!
欢迎加入2020第五届中国新零售与数字化创新峰会，一起探讨更多电商新玩法！
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The companies that have confirmed the participation:
目前已经确认参会的公司有：
Unilever/Basf/Abbott/Decathlon迪卡侬/Dyson戴森/Columbia/Luxottica/Arla Foods/BP–Castrol/Coca-Cola/DFS/周大福/MCM/Disney/SC Johnson/Mercer/Dyson/Mccormick/Clarins/Stuart Weitzman…
Click here to register for your DELEGATE PASS NOW!
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