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尊敬的同仁
Dear Colleagues,

2018年新零售与营销技术周已于10月25日在上海胜利闭幕,峰会汇聚了来自全球及中国主流零售商、品牌主和第三方零售营销解决方案的高级管理者等300余位,就零售与营销领域的最新发展趋势和案例展开深入讨论,40余场演讲、4场圆桌讨论、两天的展区参观与互动交流,为与会嘉宾带来了一场价值非凡的零售营销行业峰会。
New Retail & MarTech Week 2018 was successfully held in Shanghai on October 25th. The summit brought together more than 300 senior managers from global and Chinese mainstream retailers, brand owners and third-party retail solutions to discuss about the latest developments and cases in the retail and marketing field. More than 40 speeches,four round-table discussions, two-day exhibition area visits and interactive exchanges ,which brought a valuable retail marketing industry summit to the guests.

2019新零售与营销技术·北京站(3月19-20日,北京)接棒2018新零售与营销技术周,将邀请全新的重量级演讲嘉宾,探讨新零售理念与实践案例、社会化CRM、数字化支付与门店管理、智慧供应链、最新零售技术、数字化转型,战略性增长,营销领导力,移动营销,全渠道营销,客户关系管理,社会化媒体等最新行业前沿,助力中国零售与营销行业创新和发展。
New Retail & MarTech Week (Beijing) 2019(March 19-20,Beijing) takes over New Retail & MarTech Week 2018 to continue to explore new retail concepts and practices, social CRM, digital payment and store management, smart supply chain, latest retail technology, digital transformation, Strategic growth, marketing leadership, mobile marketing, omni-channel marketing, customer relationship management, social media and other cutting-edge industry frontiers, which helps innovation and development of retail and marketing.

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关于2019新零售与营销技术周·北京站
2019新零售与营销技术周·北京站2019第三届中国新零售与技术创新峰会2019第三届中国营销技术与数字化创新峰会组成,同期同地在北京举办(3月19日-20日)。旨在于提供更便利,全面和高效的商业交流平台,也为大家带来“一张门票的价格,享受两场峰会”的福利。
New Retail & MarTech Week 2019(Beijing) which be consist of two summits(3rd China New Retail and Technology Innovation Summit 2019 & 3rd China MarTech and Digital Innovation Summit 2019)will be hold at the same location and same time in Beijing (March 19th-20th). As the benefits, you can enjoy two summits with one ticket.

大会概览 Conference Overview
NRT 2019 MT 2019
主题1: 零售案例与方法论
Session 1: Retail Cases and Methods
主题1:营销案例与方法论
Session 1: Marketing Cases and Methods
主题2: 电商与实体增长
Session 2: E-commerce vs. Bricks-and-mortar Growth
主题2:数字营销与销售增长
Session 2: Digital Marketing and Sales Growth
主题3:零售技术与创新
Session 3: Retail Technology and Innovation
主题3: 数字技术与客户体验
Session 3: Digital Technology and Client Experience
主题4: 物流与供应链
Session 4: Logistics and Supply Chain
主题4: 媒体与品牌传播
Session 4: Media and Brand Communication

亮点话题 Highlights
NRT 2019 MT 2019
♦  创新展示环节:零售方案与案例分享
    Innovative Show: Retail Solutions and Cases     Sharing
♦  创新展示环节:营销方案与案例分享
    Innovative Show: Marketing Solutions and     Cases Sharing
♦  新零售时代,如何建设数字化分销网络?
    How to Build Digital Distribution Network in New     Retail Age?
♦  企业的数字营销与全渠道创新
    Digital Marketing and Omni-channel Innovation     for Enterprise
♦  智慧零售:技术升级打造全新场景与体验
    Smart Retail:New Scene and Experience by     Technology Upgrade
♦  营销云助力企业盈利提升
    Marketing Cloud Drives the Revenue Growth .
♦  社交电商时代,电商经理人的下一站
    The Next Stop for E-commerce Managers in the     Social E-commerce Age
♦  企业新媒体的内容与传播策略
    The Content and Broadcast Strategy of New     Media for Enterprises
♦  数字化零售时代的供应链管理创新
    Supply Chain Management Innovation in the     Digital Retail Age
♦  人工智能与区块链技术实现深度营销
    Artificial Intelligence and Blockchain     Technology for Deep Marketing
♦  数字化支付与门店管理
    Digital Payment and Store Management
♦  圆桌讨论:如何利用营销技术升级拓展新客户?
    Panel Discussion: How to Engage New     Clients with Marketing Technology Upgrade?
♦  零售技术创新,提高坪效
    RetaiTech Innovation to Increase Store     Productivity
♦  数字世界如何打造最佳用户体验
    Winning Consumer Experience in Digital     World
♦  线上线下店铺盈利增长的数字化零售方案
    Digital Retail Solutions for Revenue Growth of     Online and Offline Stores
♦  利用数据挖掘创造营销资源池
    Create the Marketing Pool by Data Mining
♦  圆桌讨论:如何用数字化技术与方案促进销售增长?
    Panel Discussion: How to Ensure Sales Growth     by Digital Technologies and Solutions ?
♦  如何建立一个数据驱动的营销团队?
    How to Lead a Data-driven Marketing Team?
♦  无人商店:数字化未来?
    Unmanned Stores :the Digital Future?
♦  短视频营销:如何连接新一代?
    Short Video Marketing:How to Connect the     New Generation?

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顺颂安祺!

Bruce Zhang 张先生 | Organizing Committee of Digital Asia | SZ&W Group
Tel: +86 21 5830 0710-8096 | Mob: +86 18702167212 | Email: brucez@szwgroup.com