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Dear Colleagues, 尊敬的同仁, 近日,电通安吉斯发布了中国版的《数字社会指数》,中国在“2018年电通安吉斯数字社会指数”榜单上排名第三,该指数由电通安吉斯与牛津经济研究院联合开发,该指数主要考量的是这些经济体在发展有利于全体社会成员的数字经济方面取得的长久。这个指数的评估涉及三个维度:活跃度(增长速度)、包容性(增长广度)和信任度(有利于增长的外部环境)。 Recently,Dentsu Aegis Network has releasd the China edition of the Digital Society Index (DSI), China ranks 3rd overall on the Dentsu Aegis Digital Society Index 2018. Developed in collaboration with Oxford Economics, our index assesses ten economies in terms of how successfully they are developing a digital economy that works for all in society—as measured by its dynamism (the speed of growth), inclusion (the breadth of growth) and trust (the enabling environment in which growth can take place) 中国在该指数的“信任度”维度上排名第一,这在很大程度上得益于中国民众对于国内数字经济发展前景的乐观态度。 China ranks 1st on the trust dimension of the index. This is, in large part, on account of the positivity of people in China about the future of the digital economy in their country. 为了更宏观的把握当前中国数字经济发展形势,对企业发展提供更有价值的咨询意见,2018新零售与营销技术周组委会很荣幸的邀请到了电通安吉斯集团中国首席咨询官罗莹女士,在会上将结合数字经济发展对当前的零售和营销趋势进行深入分析。 In order to grasp the current situation of China's digital economy, to provide more valuable advice for the development of enterprises, the organizing committee of New Retail and MarTech Week 2018 is honored to invite Eve Lo, chief consultant officer of Dentsu Aegis Network China, to conduct in-depth analysis of current retail and marketing trends in conjunction with digital economic development.
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