前言：随着我国金融市场的全面开放，保险市场竞争加剧成为不争的事实。保险企业在获客渠道拓展上各显身手。中国保险企业特别是保险金融集团企业下设的财寿险公司在客户资源上存在交叉的情况，它们开始利用自身的优势，内部消化资源。通过财寿联动的方式，将财险客户或寿险客户转化为寿险客户或财险客户。通过财寿联动，可以盘活内部资源，摊薄运营成本，铸造企业品牌，提高市场竞争能力，满足客户对保险的多元化需求，从而发挥集团企业战略组合的优势，形成战略协同效应。
(一)实施财寿联动，有利于盘活内部资源、摊薄运营成本
(二)实施财寿联动，可以有效提高整体市场竞争能力
(三)实施财寿联动，可以满足客户对保险的多元化需求
(四)实施财寿联动，有利于保险品牌的铸造
目前，中国人寿、中国平安等规模较大的保险集团都已开始实行财寿联动这一策略，而面对险种间内部转化率偏低问题,是否需要第三方服务平台的协助发展呢？光瀚健康集团将就作为第三方平台为各大保险公司提供解决方案方面做相关主题分享。
光瀚健康咨询管理（上海）有限公司确认成为本届峰会演讲赞助商及展台赞助商，公司CEO丁达先生届时也将就财寿联动发表主题演讲。立刻报名！
演讲嘉宾 Speaker Information
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| 丁达 |
| 所属职位：CEO |
| 所属公司：光瀚健康咨询管理（上海）有限公司 |
| 演讲话题： |
财寿联动：如何利用健康工具， |
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深入挖掘车险客户的寿险需求 |
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| 丁达先生现任光瀚健康咨询管理（上海）有限公司CEO，毕业于复旦大学生命科学学院；优生优育协会遗传咨询师；先后在美国应用生物系统公司和上海天昊生物科技有限公司担任客户经理和营销总经理；在健康咨询和基因检测领域有丰富的营销策划经验，成功策划了各层次渠道的健康咨询服务项目的合作。 |
| 演讲赞助商&展台赞助商 Presentation & Exhibition Sponsor |
| 光瀚健康咨询管理（上海）有限公司 |
| Personal Health（shanghai）Co., LTD |
光瀚健康咨询管理（上海）有限公司是一个集健康咨询、基因检测、遗传分析和个性化健康指导为一体的大型健康管理服务型企业，是中国保健协会和上海遗传学会会员单位，也是复旦大学生物工程领域硕士培养基地。
光瀚健康在基因研究分析领域有着深入的研究，在去年获得国家CNAS实验室认可证书，这标志着其产品检测能力和研发实力得到了国家的认可，在国内基因领域已取得不错的成绩。不仅如此，光瀚健康集团把眼光放眼国外，于今年4月与英国政府化学家实验室集团（LGC）共同建立了"中国区示范实验室"（LGC是国际高通量基因领先者，在提高对基因分析的速度和通量，降低分析成本提高数据产率方面有着卓越建树）。
在科研方面，光瀚健康拥有领先的基因检测技术，不断与国际级实验室展开合作；在产业管理方面，形成具有从咨询、检测到分析、指导的完整产业链，并提供O2O模式定制化服务，完成了线上与线下的服务闭环。
基于雄厚的科研实力和完善的产业化管理，光瀚健康吸引了众多健康保险集团与其展开合作。现已分别于与阳光保险、中国人寿（广州）、利安人寿、中国太平、太保安联等达成了合作协议，开展"基因检测+健康保险=精准健康管理"的合作活动，力求建立优质、精准化健康管理商业模式，不断探索基因检测服务和基因数据在保险领域的应用。
Personal Health（shanghai）Co., LTD is a set of health consulting, genetic testing, genetic
analysis and personalized health guidance as one of the large health management service enterprises, the Chinese Health Association and the Shanghai Institute of Genetics member units, but also Fudan University Master of Science in Biological Engineering.
Personal Health in the field of genetic research has in-depth study, in the last year to obtain national CNAS laboratory accreditation certificate, which marks the product testing capabilities and R & D strength has been recognized by the state, in the domestic gene field has achieved good results. Not only that, Personal Health Group to look at the eyes abroad, in April this year with the British Government Chemists Laboratory Group (LGC) jointly established the "China Demonstration Laboratory" (LGC is the international high-throughput gene leader, The rate and throughput of gene analysis, reduce the cost of analysis to improve the data yield has excellent achievements).
In the field of scientific research, Personal Health has a leading gene detection technology, and continuously cooperate with international laboratories; in the industrial management, the formation of a consulting, testing and analysis, guidance of a complete industrial chain, and provide O2O mode customization services , Completed the online and offline service closed-loop.
Based on strong scientific research strength and perfect industrial management, Personal Health has attracted many health insurance groups to cooperate with them. We have reached a cooperation agreement with Sunshine Insurance, China Life Insurance (Guangzhou), Li'an Life, China Taiping, CPIC and others to carry out cooperative activities of "genetic testing + health insurance = precision health management", and strive to establish high quality and accurate Health management business model, and constantly explore the application of genetic data in the field of insurance.
立刻报名！
参加2017第二届中国汽车保险业创新国际峰会, 深入挖掘车险客户的寿险需求
会议亮点：
♦ 第二轮中国商业车险费率市场化改革下车险产品的发展趋势及应对策略
♦ The Product New Trends and Coping strategies Under 2nd Round Commercial Auto Premium Rate in China
♦ 如何实现车险产品精细化及差异化定价
♦ How to Accomplish Refined and Differentiated Pricing of Auto Insurance Products
♦ 车联网&UBI全球创新趋势：商业模式展示
♦ Telematics & UBI Innovative Trends around the World: Business Models Demos
♦ 二次费改后车险产品的销售策略探讨
♦ Analysis on Sales Strategies Adjustment after 2nd Round Commercial Auto Premium Rate
♦ EA模式：简介、扩张建议&实践
♦ The EA Model: Introduction, Expanding Suggestions & Practices
♦ 财寿联动：如何利用健康工具，深入挖掘车险客户的寿险需求
♦ Cross-selling between Property and Life Insurance: to Improve Customer Conversion Rate
♦ 汽车配件渠道开放及其对车险理赔成本控制的影响
♦ The Opening of Sales Channels for Auto Parts and Its Effects on Insurance Claim Cost Control
>♦ 汽车维修行业变革&理赔管理的新商业模式
♦ Disruptions in Automobile Repair Industry & New Business Models for Claim Management
♦ 人工智能在车险反欺诈中的运用
♦The Application of Artificial Intelligence on Anti-Fraud Solutions
♦ 延保服务的创新发展趋势
♦ The Innovative Trends of Warranty Extending Services
♦ 车险大数据：精细定价与精准营销
♦ Big Data : Pricing and Marketing Precision
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Fiona Wang王小姐 |Organizing Committee of Auto IIC China 2017
Tel: +86 21 5830 0710-8044 | Mob: +86 15800456502 | Email: Fionaw@szwgroup.com |
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2ndAuto Insurance Innovation Congress China 2017 