路透社报道，近日，亚马逊推出一款名为Prime Wardrobe的测试项目，允许Prime会员无需支付费用即可订购三件或更多衣物和饰品进行试穿。造新零售的一体化全场景生态圈。
在消费者日益追求更高服务的时代，零售已不仅仅局限于传统模式。传统零售行业开始加速变革，通过线上线下融合、高新技术驱动等，实现零售的模式创新和业态重构。各类互联网企业和品牌也在积极向线下渗透，打造新零售的一体化全场景生态圈。
Amazon Prime Wardrobe lets you try on and return clothes free, which inspires the retail industry. With the concept and practice of the “new retail’’, the traditional retail industry is transforming fast. The retail model innovation and reconstitution has taken place through new technologies and the combination of online and offline. |
2017中国新零售与数字化创新峰会 (10月23-24日，上海)是唯一一个以“转型，变革，数字化”为主题的新零售盛典，是中国最具最有影响力的新零售会议。
China New Retail and Digital Innovation Summit 2017 (Oct 23-24, Shanghai) is the only new retail summit with a theme of “Transformation, Revolution, Digitalization” in China, which is the most influential new retail summit covering the greater China region.
Contact grazyl@szwgroup.com for more details. |
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| 参会人员 Who Attends |
零售商；电商公司；高科技公司；食品饮料；B2B公司；服装家电；奢侈珠宝；软件/方案；医药；快消日化；酒店旅游；汽车；金融；数字营销/咨询/传媒/广告；支付；物流…
Retailers；E-commerce Companies；High-tech Companies；Food and Beverages；B2B Companies；Apparel and Home Appliances；Luxuries and Jewelries；Software and Solutions； Pharmaceuticals；FMCG and Cosmetics；Hospitality and Travelling ；Automobiles；Finance；Digital Marketing/ Consulting/ Media/ Ads；Payment；Logistics… |
| 峰会亮点 Event Highlight |
The Current Situation and Trends of Retail in China.
中国零售现状与趋势 |
Case Study：What does ‘’New Retail’’ Look Like?
案例研习: 新零售究竟是什么样的？ |
New Solutions and Technologies Drives the Retail Transformation
新方案、新技术助力零售转型 |
How to do Digital Business under Consumption Upgrade
在消费升级的大背景下，如何开展数字化业务 |
SCRM in the New Retail Era
新零售时代的社会化客户关系管理 |
The Social Power is Leading the Consumers
社会化力量引领消费者 |
Digital Payment Strategies and Store Management
数字化支付策略与门店管理 |
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| 会议概览 Meeting Overview |
| 第一天 Day1 |
第二天 Day2 |
| AM |
09:00-11:50
第一部分: 中国的“新零售”
Section1: The Current Situation and Trends of Retail in China. |
AM |
09:00-11:50
第四部分: 新的趋势、方法、技术
Session 4: New Trends/Methods and Technologies. |
| PM |
13:30-15:15
第二部分: 数字化变革
Session 2: Digital Transformation
15:45-18:30
第三部分: 数字化零售之路
Session 3: The Digital Retail Process |
PM |
13:30-17:30
第五部分: 各行业实践案例
Session 5: Best Practice and Case Study in Various Industries. |
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会议咨询：
Grazy Lau刘小姐 | Organizing Committee of New Retail 2017
Tel: +86 21 5830 0710-8044 | Mob: +86 13798833193 | Email: grazyl@szwgroup.com |
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